Wednesday, 22 June 2016 from 07:30 to 09:00
SYDNEY @ OGILVY HOUSE - BOOK HERE
Wed June 22, 2016, 7.30-9.00 am
Ogilvy House, 72 Christie St, St Leonards
$45 + GST Members, $90 + GST Non-Members
Industry leaders, hot topics, coffee, pastries and friends. Turbo start your day, your business and your career with the POPAI Professional Development Series.
Stephen von Muenster, von Meunster Solictors & Attorneys.
MARKETING LEGALS OVERVIEW: WHAT YOU NEED TO KNOW
Marketing Legals – an
interesting and interactive overview that summarises the laws, regulations and
codes that impact upon advertising and marketing communications that all marketers
and agencies should be aware of through a discussion of current in
market-examples where brands got it wrong. In this presentation Stephen will
examine the practical impact of the consumer laws, copyright, trade marks and
privacy laws on campaign development and execution across all channels.
Presented by Stephen von Muenster, industry lawyer and legal adviser to
The Communications Council, the Media Federation, the Public Relations Council
and POPAI: the Global Association for Marketing at Retail.
About Stephen von Muenster
Bachelor of
Laws (Honours); Master of Laws (Media, Communication and Information Technology
Law specialisation).
Stephen is the principal of
von Muenster Solicitors & Attorneys, a specialist advertising, communications
and media law firm based in Surry Hills, New South Wales.
Stephen has specialised in
advertising, communications, marketing, promotions and media law since 1995. He
has developed a keen interest in emerging technologies, media and the
interactive and digital mediascape and in recent times has advised extensively
upon social media, online reputation management, resonant content and the use
of big data.
Stephen and his team
regularly advise the industry, brands, agencies and individuals in respect of
all legal and commercial issues facing these diverse industries.
He is the legal adviser to
The Communications Council, the Media Federation, the Public Relations Council
and POPAI, the Global Association for Marketing at Retail. He is a regular presenter
for these industry bodies on matters of legal and regulatory compliance
including recent presentations on Social Media Law and the introduction of the
new Privacy Laws. Stephen regularly presents at CommsCon, Mumbrella 360 and
Social Media Week.
About von Muenster Solicitors & Attorneys
von Muenster Solicitors &
Attorneys is
a Surry Hills based specialist legal practice with intimate knowledge of the
advertising, marketing, media, communications, public relations, IT and
entertainment industries.
The
firm has particular experience in advising on evolving communication mediums
and sales channels, including experiential, point of sale, digital, mobile,
social media and earned media.
Since
1998 the firm has acted for, and
developed relationships with, Australian and international advertisers,
advertising and promotional agencies, media agencies, media providers, related
industry bodies and service providers. Stephen and his team regularly advise
the industry, brands, agencies and individuals in respect of all legal and
commercial issues facing these diverse industries.
Specialist Service Areas
Advertising
Clearance • Agency
– Client Commercial & Legal Relationships • Augmented Reality &
Virtuality • Brand Investigation &
Protection • Commercial Advisory Services
• Compliance
Programs • Contractor & Employee
Relationships • Defamation & Slander • Digital & Interactive Media • Dispute Resolution & Litigation • Entertainment Industry & Law • Experiential Marketing •
Industry Codes of Practice & Self-Regulation •
Industry-Specific Agreements & Awards •
Intellectual Property & Confidential Information • IT, Internet & eCommerce • Lotteries & Gaming including Trade &
Consumer Promotions • Marketing Law • Media Law • Mobile Media •
Privacy and Spam • Social
Media • Sponsorships • Sports Law • Earned Media •
Online Reputation Management
Industry Focus
The
Principal, Stephen von Muenster (Bachelor
of Laws (Honours); Master of Laws (Media, Communication and Information
Technology Law specialisation), has specialised in advertising,
communications, marketing, promotions and media law since 1995. He has
developed a keen interest in emerging media and the interactive and digital
mediascape and in recent times has advised extensively upon social media, online
reputation management and the use of big data. Stephen regularly presents at Sydney
University, Mumbrella 360 and CommsCon.
Complimentary Services
The
firm provides seminars to Popai on current legal topics designed
to assist its members navigate the legal issues and apply risk management
principles. Complimentary legal information sheets and guidelines are provided to further
assist Popai members in navigating the applicable legal landscape. Popai
members can also access our blog to ensure they are up to date with breaking or
interesting legal developments.
In
accordance with stated Popai policy, the firm’s complimentary telephone Q &
A legal advice service allows Popai Members to discuss and seek top line
guidance on legal and regulatory issues as required.
If
we can help in any way or just want to keep in touch, please contact Stephen
von Muenster or any one of our solicitors:
P:
02 8221 0933
M: 0417 724 573
E: stephen@vmsolicitors.com.au
T: @vonmsolicitors
F: facebook.com/vmsolicitors
www.vmsolicitors.com.au
POPAI PDS Series is proudly supported by our Series Event Partners
POPAI PDS Series is proudly hosted by Series Venue Sponsor
All 2016 POPAI events are proudly supported by our media partners
All POPAI 2016 events are proudly supported by our annual partners:
2016 CREATIVE AND PRODUCTION PARTNER
DIGITAL CONTENT AND SOCIAL MEDIA PARTNERS
Location:
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Maximum Attendees: 180